My approach is meticulous and user-centered, focusing on optimizing user experiences and delivering successful product solutions. By combining data-driven insights with a creative mindset, I consistently create valuable and impactful products. I take pride in owning the entire product lifecycle and delivering exceptional results.

My journey in Product Management began in 2015 at Roomer Travel, where I led both B2C and B2B products in the travel industry. I then joined Gartner Innovation Center, leading the development of a CRM product for their sales representatives, enhancing their efficiency. Later, at eTribez, I led a Production Management SaaS solution, catering to the needs of the entertainment industry.

Before transitioning to Product Management, I honed my skills as a UX Researcher and Designer. As a UX Lead at Hexadite, I crafted end-to-end user experiences for cyber security solutions. At Inkod, I shaped product vision and strategy for diverse B2B and B2C businesses. Additionally, as a UX Research and Customer Insight Manager at Soluto, I gathered valuable feedback from a wide user base and conducted usability tests to improve user experience.

In my role as a Senior Product Manager and UX Consultant, I have collaborated with numerous clients, providing hands-on product management, strategic guidance, mentoring, and leading workshops. 

I hold an MBA with a specialization in Entrepreneurship, Innovation & Strategy from the College of Management, along with a BA in Instruction System Design from the Holon Institute of Technology.